Management and Creativity PDF
By:Chris Bilton
Published on 2006-09-11 by Wiley-Blackwell
This book explores the relationship between the management of creativity and creative approaches to management. Challenges the stereotypical opposition between ‘creatives’ and ‘suits’. Draws on the work of management theorists such as Mintzberg and Porter and creativity theorists such as Amabile and Boden. Draws on the practical experience of individuals working in the creative industries. Looks at the place of creative organisations and creative business management in a new creative economy, based on ideas, images and information.
This Book was ranked at 22 by Google Books for keyword Creativity.
Book ID of Management and Creativity's Books is 6esBg4JCbm8C, Book which was written byChris Biltonhave ETAG "amnH/UOJBJA"
Book which was published by Wiley-Blackwell since 2006-09-11 have ISBNs, ISBN 13 Code is 9781405119955 and ISBN 10 Code is 1405119950
Reading Mode in Text Status is false and Reading Mode in Image Status is false
Book which have "216 Pages" is Printed at BOOK under CategoryBusiness and Economics
Book was written in en
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